Tech + Creative

Pensa Reveals Urban Bike Prototype with Party 7/25

Alright, New Yorkers, let’s celebrate cycling and design!

DUMBO-based Pensa is taking part in The Bike Design Project, an independent innovation platform for the urban utility bike. The Project has partnered high-level design firms with American bicycle craftsmen to collaboratively develop the next-wave urban bike. Five teams from five cycling-centric cities are competing to conceptualize, create, and champion their unique vision of tomorrow’s bicycle for the everyday rider. The results will redefine the category and have the potential to reshape urban mobility itself.

Join Pensa and Horse Cycles on July 25th at the Pearl Street Triangle in DUMBO from 6 to 9pm as they reveal the design of their new urban utility bike for The Bike Design Project. Come represent New York City and be the first to see the newly crafted bike and meet the team. Enjoy snacks and exclusive custom beer brewed by Captain Lawrence and Deschutes Brewery for the NYC cyclist, and enter a raffle for a chance to win a new NYC helmet by Nutcase, a Levi’s Commuter outfit and a Chrome Industry bike bag. Click here to RSVP.

Once the bike is revealed you can go here to vote for your favorite design from July 28th through August 2nd!